we create
experiences
it's
all
about
the
people
brands &
products
an immersive ecosystem
artificial intelligence
aagathaa
blurring the lines between human & ai
creating
exceptional
how we build brands
A new brand means delving into the needs and desires of our audience, feeling and taking part in their lives.
I walk through the streets of Nanjing, talking to people in markets, university students, and kids chilling in parks. I dance in underground clubs and capture the essence, the pulse of life.
developing
products & strategies
you'll see us
everywhere
rollout
we are
about us
our brands are
freedom
we create experiences
We create brands, consumer services and products on a global scale. We explore markets, trends and cultures, we catch the whispers of change and trend tapping into the very essence of each culture and building services and products with stories that engage and make people dream.
it’s all about the people
We analyse markets and trends, gather data and use powerful algorithms, but ultimately, it's all about the people, their passion and expertise making the difference.
brands & products
We build global brands with stories that captivate, unveil and move people to dance, to escape, to fly.
an immersive ecosystem
Our brands, products and services build a living ecosystem for our consumer clients and business partners.
artificial intelligence
aagathaa
blurring the lines between human & ai
It's not the technical side of things alone. We understand how humans work. Their brain, their guidance system, and morals. We created Personas with the yP character layering you can't differentiate from a human.
aagathaa
blurring the lines between human & ai
It's not the technical side of things alone. We understand how humans work. Their brain, their guidance system, and morals. We created Personas with the yP character layering you can't differentiate from a human.
creating
exceptional
A new brand means delving into the needs and desires of our audience, feeling and taking part in their lives.
I walk through the streets of Nanjing, talking to people in markets, to students at the university, to kids chilling in parks. I dance in underground clubs and capture the essence, the pulse of life.
developing products & strategies
Within a strict frame of processes, we develop global strategies allowing for centralized management, effective parallel rollouts and marketing campaigns, grainy adjusted to individual markets and cultures.
you'll see us everywhere
Visit our popup and our supersized stores. In China, the US, Europe and Turkey and experience cool vibes in different flavours. Find us online, try our immersive experiences with Ypersonas. Wherever we go we bring a new freedom. We are rebels. Wait and see.